The 1953 lineup wasn't large, and there was only one console radio shown in the Spring-Summer 1953 catalog. Firestone was offering more televisions than console radios at this point.
Little in size -- BIG in performance! Came in Ebony (4-A-101) or Chinese Red, Pastel Green, White (4-A-102).
All plastic cabinet in the "popular" new Sandalwood color -- gold half moon dial and maroon numerals. $24.95.
A beautiful hand-rubbed cabinet offered in mahogany, maple, or blond finish. "As useful as a well trained servant! Lulls you to sleep and awakens you to music -- if you oversleep, sounds a buzzer until you get up." Carried over to 1954.
Awakens to music -- the modern, cheerful way to start the day. A modest clock radio offered in white or forest green plastic cabinet.
"Modern" radio-phono in a mahogany veneered cabinet wth drawer-type phonograph and three speed record changer.
Light, easy to carry portable. Came in maroon or green plastic cabinet (two model numbers).